Here's how it works


Step One

We work with you to build a (data-driven) ideal customer profile

We'll review your current customer list to identify common characteristics. Then using this data we'll create a demographic and behavioral customer profile. This will help us understand what prospects to email and what value proposition to use in our outreach templates. 

Step Two

We'll build a list of leads

Next we'll build a highly targeted lead lists that includes data like the prospect's name, email, company name, domain, industry, company size, and other important information. Then we'll identify "triggers" that we can use to reach out to prospects at the perfect time to maximize your conversion rate. 

Step Three

We'll write email templates (and subject lines) that convert

Using industry best practices and our experience working with more than 100 companies we'll write email templates that get 60%+ open rates and 10%+ response rates. We'll also use the data from our lead lists to personalize the messages. The result: a scalable outreach process that converts cold leads into prospects.

Step Four 

An account manager will manage your outreach campaigns

Once we've written email templates and built a list of leads we'll begin outreach. After getting your approval each email will be sent from your domain so that it appears that each cold email is a personalized message from your sales representative. Then when leads respond we'll set up appointments on your calendar. All you have to do is sit back and wait for the warm leads to come to your door.